Basílica de Nuestra Señora del Pilar, Zaragoza · © Steven Henty
About
I've been writing software since I was twelve. I still love it. Some of what I've built was actually pretty good. I live and work in Zaragoza, Spain.
I'm currently Co-founder and CPTO at Willow Stories. Previously, I helped scale Gravity Forms to over 5 million active installations with a globally distributed team I'm still incredibly proud of. I've been remote-first for over a decade. I wouldn't go back.
Along the way, I built Gravity Flow, a workflow automation platform used by everyone from NASA to the NHS to Jimmy Choo. Gravity liked it enough to buy it.
Before Gravity, I spent a decade in enterprise software and e-commerce, but that's a longer story.
I love making computers work for people, with people I love working with.
What I Do
Founder & Operator
I build companies from zero. I've been through the full journey from idea to product to acquisition. I have the grey hairs to prove it, and I'm doing it again at Willow Stories.
Advisor & Investor
I work with early-stage founders as an advisor and angel investor. I've made most of the mistakes already, so they don't have to. Yes, distributed teams work. I'll die on that hill.
AI Strategy
AI is central to how I build products. I help other companies figure out how to do the same, from strategy through to getting their hands dirty.
Notable Work
Willow Stories
CurrentCo-founder & CPTO
Building a new kind of storytelling platform. Still early. Ask me again in a year.
Director of Product Development
Helped grow the product to 5 million+ active installations in 15 languages, with a ridiculously talented team across four continents. What a ride.
Kind Words
Steve was one of the best managers I've had in my career. He fosters an environment where engineers are encouraged to take initiative, make decisions, and own our work.
Steve didn't just lead; he inspired and empowered us. He turned a diverse group of individuals into a cohesive, high-performing unit.
Steve created an atmosphere where everyone felt valued and heard. He gave us the confidence to own our work and its results.
Writing
Thoughts on AI, product, and trying not to repeat the same mistakes. Coming soon.
Visit the blog →